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We collaborated with Newell Brands to transform their internal communications, creating a unified voice that connects teams across labels like Coleman, Oster, Rubbermaid, Graco and Yankee Candle. The refreshed strategy demonstrates how Newell is more than a collection of great brands—it’s a interconnected community with shared values and vision.
We also produced a series of splash videos for Newell’s main office entrance display, creating an immediate visual expression of the company’s unified identity.
For the past three years, Newell has hosted a large back-to-school convention featuring its family of brands, offering raffles, school and home supplies, and a full day of activities designed to support and inspire local children.
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